Branding

Content in a Plague Year

As the entire planet struggles to come to terms with its new reality in the phase of the novel COVID-19 pandemic, I’ve begun to reflect a bit on the ramifications for what it is that we do. It would be very easy right now to pat ourselves on the backs and say something like “your content is now more

Brand Obama

A Newsweek blog has an interesting post describing how Obama's branding efforts are more thorough and complete than any campaign thus far

Episode

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